Discover Bulgaria
People
In Bulgaria, time seems to pass more slowly - and people smile easily. Maybe it's the weather, maybe the air. Bulgarians always find plenty of reasons to be happy.
The Story
What to know.
Hospitality runs deep in Bulgarian culture - guests are welcomed with bread, salt and often a glass of rakia, the local grape or fruit brandy. It's a country where a short conversation with a stranger can easily turn into an invitation to sit down and eat.
Bulgarians famously shake their head for 'yes' and nod for 'no' - a small quirk that catches most visitors off guard at least once. Beyond that, you'll find a people proud of their history, their food and their coastline, and happy to share all three.
Whether it's the family running your favourite tavern or the neighbours at the next table, the warmth of the people is often what visitors remember longest after the trip.
“In Bulgaria, time seems to pass more slowly - and people smile easily.”
Keep exploring
More categories to discover.
Food
Bulgarian cuisine is worth discovering and tasting in all its variety. It's like the perfect trip - try it once, fall in love with it, and come back for more.
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Bulgarian wine
Bulgaria is one of the oldest winemaking countries in the world. An immemorial history, ancient tradition, unique grape varieties and an impressive amount of international awards in recent years.
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Sea and beaches
Sun, sand and the warm waters of the Black Sea are a priceless treasure - for Bulgaria, and for everyone who visits it. There's nothing to wait for: come and try.
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Culture and art
Bulgaria - a unique cultural and artistic treasury, with traces of Thracian, Roman, Byzantine and Ottoman heritage layered into living towns and museums.
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Folklore
Immerse yourself in the magic of Bulgarian folklore - songs, dances, costumes and ancient customs that are still very much alive across the country.
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Mountains
Bulgaria's true magic. 111,000 km² of varied terrain, landscapes and climates - with 39 mountain ranges covering roughly a third of the country.
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Nature and animals
The call of nature: 110 species of mammals, over 400 species of birds, 37 reptiles, around 30 amphibians, 214 butterflies and more than 27,000 species of invertebrates.
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Town and village
Wide beaches and golden sand, but also Thracian ruins, Byzantine fortresses, rock-cut monasteries and legendary capes. Charming landscapes where nature and history are intertwined at every turn.
ExplorePlan your stay
Experience it for yourself.
Our managed apartments give you a comfortable base to explore everything Bulgaria has to offer.
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